TRANSFORMATION AND JOB CREATION IN THE CULTURAL AND CREATIVE INDUSTRIES IN SOUTH AFRICA

By Jen Snowball, Alan Collins and Delon Tarentaal

The Cultural and Creative Industries (CCIs) have been hailed as offering great potential to create jobs and to be socially inclusive. This study investigates to what extent the CCIs in South Africa are moving towards more inclusive and racially diverse patterns in their ownership and employment profiles. Using a survey of 2400 randomly selected CCIs, it compares ownership and employment patterns across the six UNESCO Cultural Domains to determine their contribution to black economic empowerment (transformation) within the various domains.

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