DIGITAL PIRACY AND THE PERCEPTION OF PRICE FAIRNESS: EVIDENCE FROM A FIELD EXPERIMENT

By Anna Kukla‑Gryz, Joanna Tyrowicz, Michał Krawczyk

Digital piracy is an interesting case of an extremely common activity with a rather shady ethical and legal status. One way of understanding this paradox is in terms of numerous justifications for downloading files from unauthorized sources. Maybe the most commonly heard argument is that the original products are unfairly priced. Does unfair price really drive an easy-going approach to digital piracy?

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